Tuesday, December 18, 2007

Shepherd Express and Wehaa.com Announce Exclusive Partnership

The independent alternative weekly newspaper, Shepherd Express, formed an exclusive partnership with Wehaa.com to better serve its online readers with a completely interactive and searchable digital reproduction of weekly issues.

Milwaukee, WI (PRWEB) December 18, 2007 -- Now in its 10th year online, the Shepherd Express will be launching a new website, ExpressMilwaukee.com, that will include a new technology platform developed by Franklin, WI, based Wehaa.

Wehaa, an online technology solutions provider to the newspaper and magazine industries, was founded in 2005 by Cesar Montes, and has advanced a very unique technology for print publications, which allows online readers the option to read a full print publication in a completely interactive and searchable digital format. The system combines components of social networking, self-publishing, and integrates them into an editorial system with unprecedented ease of use.

Andy Vogel, Vice President of Advertising and Online Products at the the Shepherd Express said, "We're looking forward to the launch of ExpressMilwaukee.com on the new Wehaa platform. This gives Shepherd Express readers and our advertisers a rare opportunity to share stories, photos, and information with a larger audience."

"Wehaa is pleased to provide our latest best-of-class content management system to a publisher of the quality of the Shepherd Express. We want to be the next generation online platform for magazines and newspapers looking for ease-of-entry on the web," says Cesar Montes, President and Founder of Wehaa.

The Shepherd Express is not only excited to welcome this new online technology, but also pleased to be Wehaa's first Wisconsin partner, continuing the publications long tradition of supporting local businesses.

About the Shepherd Express:
The Shepherd Express is an independent weekly newspaper that has been serving loyal readers for 25 years. Circulated at over 1,200 locations to over 300,000 readers, the Shepherd Express is Wisconsin's third most read publication. After operating online for nearly 10 years, the Shepherd Express is now embarking on a new era in participatory media with its new website www.expressmilwaukee.com slated to launch on 01.01.08.

About Wehaa:
Wehaa is a website production company that produces and updates websites for print publications. Formed in 2005 by Caesar Montes, Wehaa maintains an extensive and impressive roster of clients which includes the San Francisco Newspaper Agency and Morris Communications, in addition to many monthly magazines.

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source: prweb.com

Discovery Parks Welcomes Private Equity Professional -- Venture Capitalist Darrell Elliott Joins Board; Dr. Bernie Bressler Promoted to Chair

Discovery Parks Trust is a social enterprise whose mission is to improve the supportive infrastructure for technology-focused and scientific research and development within British Columbia, Canada's western-most province. Discovery Parks is pleased to announce the election of Dr. Bernie Bressler as Chair of the Board of Trustees, and to welcome a new trustee, noted Venture Capitalist Darrell Elliott. Dr. Bressler replaces Gerald McGavin, distinguished Vancouver businessman and philanthropist as Chair. Discovery Parks Trust is BC's leading operator of office and laboratory research space for the technology and life science sectors.

Vancouver, BC (PRWEB) December 18, 2007 -- Discovery Parks Trust is pleased to announce the election of Dr. Bernie Bressler as Chair of the Board of Trustees, and to welcome a new trustee, noted Venture Capitalist Darrell Elliott. Dr. Bressler replaces Gerald McGavin, a distinguished Vancouver businessman and philanthropist who has been a trustee and chair of Discovery Parks since 1987.

"We'd like to thank Mr. McGavin for all his years of service," stated new Chair Dr. Bernie Bressler. "During his tenure, Discovery Parks has created nearly 2 million square feet of technology park space, including almost 500,000 square feet of technology and knowledge transfer facilities on the campuses of BCIT, UBC, SFU and UVic. Mr. McGavin's business acumen and philanthropic outlook have been great assets to Discovery Parks in our capacity as stewards of the original land endowment that we received from the Province."

"We're also very excited that Mr. Elliott has agreed to join our Board of Trustees," Dr. Bressler continued. "Mr. Elliott brings a wealth of experience in successful venture creation and growth. His business acumen will ensure that Discovery Parks maintains the proper balance between industry and academia that has enabled us to assist both communities in successfully supporting the growth of the diverse and innovative technology sector here in BC."

Dr. Bressler is a noted researcher and leader in BC's vibrant life sciences sector. Aside from directing his own research program, he is also Vice-President of Research at Vancouver Coastal Health, Executive Director of Vancouver Coastal Health Research Institute and Assistant Dean of Research at UBC's Faculty of Medicine.

New trustee Darrell Elliott is an accomplished Canadian-based merchant banker and venture capitalist, and is currently CEO of Apex Bioventures Acquisition Corp. Mr. Elliott brings a wealth of experience in financing and operating technology-based companies in a variety of market sectors including life sciences, as well as traditional industrial venture capital. Prior to joining Apex, Mr. Elliott was Senior Vice-President and Managing Director of MDS Capital Corp. and a former Regional Vice-President of Royal Bank Capital Corp.

With the recent construction and sale of Discovery Green, Discovery Parks has completed the development of Discovery Place, the original 80 acres of land endowed by the Province of British Columbia. With a strong balance sheet in place, Discovery Parks is now working with the broad technology community in BC to chart a new path for the growth of BC's knowledge economy.

About Discovery Parks Trust
Discovery Parks is a social enterprise whose mission is to improve the supportive infrastructure for technology-focused and scientific research and development within the province of BC. Discovery Parks Trust is BC's leading operator of office and laboratory research space for the technology and life sciences sectors. By housing spin-off companies and those seeking to develop strong relationships with post-secondary institutions, Discovery Parks' multi-tenant facilities provide an essential bridge between industry and academia in BC for knowledge and technology transfer.

As a private company with a public purpose, Discovery Parks Trust is a unique organization that has distributed more than $12.6 million of its operating profits to benefit academic research in BC. Discovery Parks is also a leader in Green building development, having built Canada's first LEED-certified lab in 2003. Discovery Green, the organization's flagship LEED-Gold standard facility, is currently under construction in Burnaby, BC.

In 2002, Discovery Parks was recognized by its peers with the Outstanding Research/Science Park Achievement Award from the Association of University Research Parks. Discovery Parks is also a key contributor to the BC Technology Industry Scholarship Fund, supporting young scientists and technologists in their academic endeavours.

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source: prweb.com

RBI International, Inc. and Marketing Loyalty Solutions, Inc. Launch U.S. Office

Toronto, Ontario (PRWEB) December 18, 2007 -- RBI International, Inc. (http://www.rbiintl.com), and Marketing Loyalty Solutions, Inc., will launch a new U.S. branch in Irvine, California. The new office is set to open in January 2008.

"Our ongoing success has fueled significant new growth," said Jeff Stephen, vice president of sales and marketing of RBI International. "This initiative in Irvine will enable us to provide more direct support to our customers."

The new Irvine office will open on Jan. 14, 2008, with Stephen heading it up. RBI's decision to locate in Irvine was based on the city's high level of automotive and power sports industry representation. The new office will provide on-site support, account management and a permanent US marketing office.

RBI is also positioning itself for new growth in the form of product development. They are planning to release a number of new products in 2008 related to the customer experience, including ones that focus on lead management, satisfaction measurements, acquisition marketing and database management, all of which allow for measurable ROI.

"We are looking forward to working in such a progressive and mature market as the United States," said Stephen. "We are dedicated to providing the best service to our existing American customers and new, prospective clients."

RBI provides business intelligence solutions that enable businesses to proactively manage their employees, customers, dealers and franchisees through integrated portfolios. Their recent growth has come as a result of significant success with Marketing Loyalty Solutions in the power sports sector, and a growing client base in the automotive sector.

"Our customer management system that supports dealer-based customer loyalty solutions has resulted in increased sales across the board for the automotive and power sports industries," said Darcy McNamara, RBI's Business Development Manager. "There's been a 10 percent increase in accessory sales, a 15 percent increase in repeat sales, a 22 percent increase in repeat service sales and an 11 percent increase in new service sales across North America."

RBI's contact number at the new location will be 1-866-757-0750. For more information about RBI and Marketing Loyalty Solutions, visit them on the Web at http://www.rbiintl.com

About RBI
With over 20 years experience, RBI Inc. understands your needs are unique. Our Customized Business Intelligence Solutions assess your business and provide answers to generate more revenue.

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source: prweb.com

Niagara Falls' New Year's Eve Concert Expected to Draw 30,000 at This Year's Winter Festival of Lights

Headliners for the event are Dennis DeYoung (founding member of Styx), Loverboy and Honeymoon Suite. Also part of the festivities are two spectacular fireworks displays that take place at 9 p.m. and midnight of New Year's Eve. Live television coverage will run from 11 p.m. to 12:30 a.m. on CanWest Global and affiliate stations.

(PRWEB) December 18, 2007 -- The Niagara Winter Festival of Lights is currently in full swing, celebrating its 25th silver anniversary in lovely Niagara Falls, Canada. Featuring more than 125 animated light displays, and over 3 million sparkling lights, this year's Winter Wonderland is a must-see adventure. Displays will include the world famous Enchantment of Disney plus the worlds largest illuminated Canadian-American flags. Attendees will also enjoy spectacular fireworks over the Falls, every Friday at 9 p.m. with additional displays every night during the holidays, Dec. 26 to Jan. 6, 2008.

In addition, more than 30,000 people are expected to attend Niagara Fall's free outdoor concert on New Year's Eve in Queen Victoria Park. Headliners of the event will include Dennis DeYoung (founding member of Styx), Loverboy and Honeymoon Suite -- all of them, of course, playing in front of the majestic Niagara Falls as a backdrop with spectacular fireworks displays taking place at 9 p.m. and midnight. Live television broadcasting of the event takes place from 11 p.m. to 12:30 a.m. on CanWest Global and affiliate stations.

To learn more about the light festival, please visit the following link: Niagara Falls Festival of Lights and for more information about the concert/bash click here: Niagara Falls New Years Party.

The last of the holiday festivities will conclude on Jan. 7, 2008.

For those looking to enjoy the festivities, be sure to book accommodations soon… before everything is taken. This can be done by calling 1-800-263-2557 or by visiting http://www.comfortniagara.com Located one block to the Falls, The Comfort Inn Clifton Hill is an easy stroll to the principal lighting area, which stretches 5 KM along the Niagara Parkway. Also nearby is the Clifton Hill tourist district, which offers high quality attractions, restaurants, and shopping for the entire family. The Comfort Inn offers a large indoor pool and giant whirlpool providing the ideal atmosphere to relax and unwind. The hotel also offers AAA/CAA special rates, complimentary deluxe continental breakfast buffet, free in-room wireless Internet, coffee makers in every room and ample free parking.

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source: prweb.com

Graham Advertising Names Auto Dealer Traffic as Exclusive Search Engine Marketing Provider

Columbus, OH (PRWEB) December 18, 2007 - Auto Dealer Traffic, Inc., a leading automotive Search Engine Marketing (SEM) company, announced today that it has been chosen by automotive ad agency Graham Advertising to be the company's exclusive SEM partner. Auto Dealer Traffic was selected after an extensive review process of several leading automotive SEM vendors to develop, implement and manage Internet campaigns for Graham Advertising's automotive dealer clients.

"Auto Dealer Traffic was chosen because of their industry reputation, responsiveness and cutting-edge Internet strategies, " said Kirk Oleson, CEO of Graham Advertising. "Their knowledge of new media and emerging technologies compliments our expertise in traditional media. Our partnership with Auto Dealer Traffic will enable us to provide a wider range of services that will make our clients even more successful."

In addition to Search Engine Marketing, Auto Dealer Traffic will implement online marketing programs that incorporate behavioral targeting to drive additional local in-market consumers to dealer websites, generate more sales activity for all areas of the dealership and optimize dealer websites.

"Graham Advertising is a retail automotive industry specialist that understands the unique needs of their dealer clients," said Todd Swickard, President and CEO of Auto Dealer Traffic. "We're excited about the new partnership and the opportunity to work with them in the development of fully integrated online marketing campaigns for individual dealers and groups."

Auto Dealer Traffic provides dealers with comprehensive Search Engine Marketing programs, including Pay-Per-Click (PPC) and Search Engine Optimization (SEO) campaigns. The proprietary software can work with any existing web site platform. ADT's dealer customers are consistently top-ranked on the leading search engine sites, including Google, Yahoo! and MSN.

About Auto Dealer Traffic Inc: (www.autodealertraffic.com)
Auto Dealer Traffic, Inc. is an Internet and Search Engine Marketing company headquartered in Columbus, Ohio. Auto Dealer Traffic specializes in routing automotive consumer traffic to web sites and has been an industry leader since 2001. It is a Google certified company, as well as being certified partners of Yahoo! and MSN. Auto Dealer Traffic's proprietary software and SEM strategies are the most effective methods available for increasing traffic to web sites and generating more leads. For additional information, please visit http://www.autodealertraffic.com.

Graham Advertising: (www.grahamadv.com)
Since 1978 Graham Advertising has specialized in automotive advertising and marketing for individual dealers and dealer associations. We are a full-service agency with in-house production services located in Colorado Springs, Colorado. For additional information contact Kirk Oleson at 800-776-7336 or visit our website at http://www.grahamadv.com.

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source: prweb.com